NYC BROADWAY WEEK AND NEW NYC ATTRACTIONS WEEK BEGIN TODAY

1/17/17


NYC BROADWAY WEEKSM AND NEW NYC ATTRACTIONS WEEK SM BEGIN TODAY


—Two-for-One Tickets Available January 17 through February 5—


New York City (January 17, 2017) — NYC & Company, New York City’s official destination marketing organization, today announced that NYC Broadway WeekSM and the first-ever NYC Attractions WeekSM will begin today and run through Sunday, February 5, 2017. Both programs will allow New Yorkers and visitors to receive two-for-one ticket deals when seeing a live Broadway performance or visiting a classic NYC attraction. Tickets can be purchased for NYC Broadway Week at nycgo.com/broadwayweek, and for NYC Attractions Week at nycgo.com/attractionsweek.


Two-for-one tickets or ticket upgrades are still available to 17 of the 19 shows participating in NYC Broadway Week:*







·         A Bronx Tale


·         Aladdin**


·         August Wilson’s Jitney


·         Beautiful: The Carole King Musical


·         Cats


·         Chicago The Musical


·         Cirque du Soleil Paramour


·         The Front Page


·         In Transit


·         Kinky Boots


·         The Lion King**


·         Natasha, Pierre & The Great Comet of 1812


·         On Your Feet! The Story of Emilio and Gloria Estefan


·         The Phantom of the Opera


·         School of Rock


·         Waitress


·         Wicked




















*Subject to availability. Blackout dates may apply.


**Only ticket upgrades available.


The first-ever NYC Attractions Week offers New Yorkers and visitors two-for-one admission to popular tours, culture and performing arts at over 70 participants across all five boroughs, including Gray Line CitySightseeing New York Bus Tours, Circle Line Sightseeing Cruises, New York Water Taxi, On Location Tours, Madame Tussauds New York, Brooklyn Museum, Museum of Modern Art, One World Observatory, Bronx Zoo, Museum of the Moving Image and Staten Island Museum. For a full list of participants and tickets, visit nycgo.com/attractionsweek.


NYC Broadway Week and NYC Attractions Week are two of the featured promotions within NYC & Company’s new Nonstop NYC winter campaign, highlighting the best winter value ever in New York City. For more information on these programs, as well as how to find the best hotel rates of the year, visit nycgo.com/nonstop.


Consumers can enter the Official NYC Broadway Week Sweepstakes, powered by Audience Rewards, for a chance to win dinner at Toloache and tickets to a Broadway show of their choice for the winner and five friends.


NYC Broadway Week is produced by NYC & Company in partnership with American Express, Amtrak, Audience Rewards, The Broadway League, Telecharge and Ticketmaster.


NYC Broadway Week and NYC Attractions Week will be promoted through exclusive content on nycgo.com, out-of-home media in the five boroughs, print and digital advertising, commercials running in NYC taxicabs and through social media posts using #NYCBroadwayWeek and #NYCAttractionsWeek.


About NYC & Company:
NYC & Company is the official destination marketing organization for the City of New York, dedicated to maximizing travel and tourism opportunities throughout the five boroughs, building economic prosperity and spreading the positive image of New York City worldwide. For all there is to do and see in New York City, visit nycgo.com.


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                 Contact: NYC & Company / Chris Heywood / 212-484-1270
                                 NYC & Company / Kim Klein / 212-484-1270