B2B

NYC Broadway Week Winter 2018 Begins Today

1/16/18

—2-for-1 Tickets Remain for Broadway Shows with Performances January 16–February 4—

—Enter the NYC Broadway Week Sweeps for the Chance to Win a Free Pair of Broadway Tickets—TEASER BREAK

New York City (January 16, 2018) — NYC & Company, New York City’s official destination marketing organization, announced NYC Broadway WeekSM begins today, offering visitors and New Yorkers two-for-one tickets to nearly 20 Broadway shows with performances today through February 4, 2018. Also returning this season is NYC Broadway Week Sweeps where consumers can enter for the chance to win a free pair of tickets to 14 select Broadway performances. Supported by the Shubert Organization, enter the sweepstakes now for the chance to win the first drawing on January 22, and enter again after January 24 for the second drawing on January 29. Visit nycbroadwayweeksweeps.com to enter (official rules and terms and conditions apply; see website).

Two-for-one tickets or ticket upgrades are still available to 18 of the 19 shows participating in NYC Broadway Week:*









·         A Bronx Tale

·         Aladdin

·         Anastasia

·         Beautiful – The Carole King Musical

·         Chicago

·         The Children

·         Farinelli and the King

·         Hello, Dolly!

·         John Lithgow: Stories by Heart

·         Kinky Boots

·         Latin History for Morons

·         The Lion King**

·         Once on This Island

·         The Parisian Woman

·         The Phantom of the Opera

·         The Play That Goes Wrong

·         School of Rock

·         SpongeBob SquarePants

·         Wicked









































*Subject to availability. Blackout dates may apply.
**Currently sold out.
 



Tickets for NYC Broadway Week can be purchased now at nycgo.com/broadwayweek.

NYC Broadway Week is produced by NYC & Company in partnership with American Express, The Broadway League, Ticketmaster, Telecharge and Audience Rewards. NYC Broadway Week will be promoted through exclusive content on NYCgo.com, out-of-home media in the five boroughs, print and digital advertising, commercials running in NYC taxicabs and through social media posts on @nycgo and with hashtag #NYCBroadwayWeek.

Since its launch in January 2011, NYC Broadway Week has cumulatively sold more than 1,128,000 tickets, generating nearly $77 million in revenue for Broadway.

Furthermore, New Yorkers and visitors are encouraged to seek out the ultimate-value week this winter, January 29 through February 4, when three of NYC & Company’s signature programs align: NYC Broadway Week, NYC Restaurant Week® and NYC Must-See WeekSM. Hotel savings are also available as the winter season offers the most attractive hotel rates of the year, particularly on the evening of Super Bowl Sunday (February 4). For all there is to do in NYC this winter, visit nycgo.com/winter.

About NYC & Company:
NYC & Company is the official destination marketing organization for the City of New York, dedicated to maximizing travel and tourism opportunities throughout the five boroughs, building economic prosperity and spreading the positive image of New York City worldwide. For all there is to do and see in New York City, visit nycgo.com.



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Contact: NYC & Company/Kim Klein 212-484-1270