NYC & COMPANY ANNOUNCES FORMER
BROOKLYN BOROUGH PRESIDENT MARTY
MARKOWITZ AS NEW VICE PRESIDENT,
BOROUGH PROMOTION AND ENGAGEMENT
–Markowitz to Focus on Borough Tourism Development–
New York City (April 4, 2014) –NYC & Company President & CEO Fred Dixon today announced the Company’s continued commitment and focus on five-borough travel, naming Marty Markowitz, former Brooklyn Borough President, as NYC & Company’s new Vice President, Borough Promotion and Engagement. In his new role, Markowitz will further NYC & Company’s goal to increase tourism and economic activity throughout the City, particularly in The Bronx, Brooklyn, Queens, and Staten Island.
“Marty is a tireless champion for Brooklyn and all of New York City, bringing a wealth of public sector experience to NYC & Company,” said Mayor Bill de Blasio. “He will be an outstanding asset as NYC & Company looks to further build on its efforts to expand five-borough tourism and encourage more travel to every corner of our City.”
“As a recognized champion for Brooklyn and a tremendous advocate for New York City overall, we are confident Marty Markowitz will help NYC & Company continue to grow the appeal of the boroughs, especially those beyond Manhattan, and help attract even more tourism to all of NYC’s neighborhoods,” said NYC & Company President and CEO Fred Dixon. “We warmly welcome Marty to the NYC & Company team.”
In his new role as NYC & Company’s Vice President, Borough Promotion and Engagement, Markowitz will engage with tourism stakeholders across the five boroughs, help organize new borough tourism roundtables, work to grow NYC & Company’s borough membership, look to expand visitor kiosk locations that promote five-borough travel, and highlight the “Neighborhood x Neighborhood” campaign, which spotlights travel to neighborhoods across the five boroughs.
“NYC & Company is one of the world’s leading municipal marketing and tourism organizations, and I am honored and humbled to join their talented team to build on the excellent work they have done to position New York City as a vibrant and welcoming five-borough destination,” said Marty Markowitz. “New York is America’s national city and our country’s top international travel destination, and in my new role, I look forward to helping NYC & Company keep it that way.”
Before joining NYC & Company, Markowitz served as the Brooklyn Borough President for the past 12 years, a period that included the revitalization of Coney Island and Brooklyn Bridge Park, the opening of the Barclays Center, and a surge in worldwide interest in Brooklyn as a visitor destination. His career in public service began in 1979, when he was elected to the New York State Senate for the first of 11 consecutive terms. Born in Crown Heights, he resides in Windsor Terrace with his wife, Jamie and Beep, their African gray parrot.
NYC & Company operates on a five-borough economic strategy, promoting all corners of the City through its various marketing, communications and tourism development channels, including its signature “Neighborhood x Neighborhood” program. Since 2005, NYC has seen approximately 41% of its new hotels open in the boroughs beyond Manhattan, giving visitors even more opportunities to not only visit, but stay in all boroughs of the city.
About NYC & Company:
NYC & Company is the official marketing, tourism and partnership organization for the City of New York, dedicated to maximizing travel and tourism opportunities throughout the five boroughs, building economic prosperity and spreading the positive image of New York City worldwide. For all there is to do and see in New York City, visit nycgo.com.
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Contact: NYC & Company / Kimberly Spell 212-484-1270