—Value Programs NYC Restaurant Week®, NYC Broadway WeekSM and NYC Off-Broadway WeekSM Return This Summer—

—Approximately 16 Million Visitors Expected to Visit NYC During Summer Months—

New York City (May 17, 2016) —NYC & Company, New York City’s official destination marketing organization, encourages visitors to book ahead to take advantage of savings opportunities this summer in New York City, as the warmer months are one of the best times for visitors to experience free and low-cost outdoor activities and offerings ( In addition, summertime visitors to NYC can enjoy NYC & Company’s signature dining and theater promotions. The first and largest dining program of its kind, NYC Restaurant Week returns July 25–August 19, with reservations opening on July 11, and provides discounted three-course prix-fixe lunches and dinners. In late summer and early fall, during NYC Broadway Week (September 5–18; tickets on sale August 18) and NYC Off-Broadway Week (September 26–October 9; tickets on sale September 12) visitors and New Yorkers can enjoy two-for-one tickets to a selection of the best shows in town.

“As the weather warms up, it is the perfect time for visitors to start planning their summer vacations to New York City,” said Fred Dixon, president and CEO of NYC & Company. “Savings opportunities, outdoor activities and only-in-summer events throughout the five boroughs add to the attractiveness of visiting NYC during the warmer months.”

NYC & Company estimates the City will welcome 16 million visitors during the months of June, July and August.  

Highlights of the best free and affordable activities New York City has to offer in the summer include Museum Mile Festival on June 14; BRIC Celebrate Brooklyn! Festival, which starts in June and runs through August; Pride Week, from June 19 to 26; the famous Macy’s 4th of July Fireworks; Summer Streets on August weekends; the Hong Kong Dragon Boat Festival August 8–9.

Beginning Memorial Day Weekend, visitors looking to spend time outside can enjoy New York City’s 14 miles of beaches at no cost. In addition, Governors Island, a 172-acre island in New York Harbor, has parks, public art and a hammock grove with views of the Statue of Liberty and Lower Manhattan. Debuting this summer at Governors Island on July 19, The Hills will comprise of four man-made hills, promising dramatic new views and experiences, including NYC’s longest slide as part of Slide Hill. Also free, NYC’s outdoor public pools reopen on June 29 through Labor Day. Other low-cost outdoor activities include hiking, cycling and fishing in Staten Island’s Greenbelt; canoeing the Bronx River with the Bronx River Alliance; and exploring Jamaica Bay, an expanse of beaches, wetlands and wildlife trails in southeast Brooklyn and Queens.

Visitors who come to New York City this summer will encounter a diversity of hotel offerings: over 110,000 rooms to choose from at every budget and style. Travelers to NYC have the opportunity to stay longer and explore more in the many vibrant neighborhoods throughout the five boroughs. For visitors looking to save, hotels typically offer lower rates for stays on Sundays or US holidays. Visit to reserve the best available rates through NYC & Company’s exclusive hotel booking engine,

For more updates throughout the summer, visit or follow us on Twitter (@nycgo_press) for news updates. 

About NYC & Company:
NYC & Company is the official marketing, tourism and partnership organization for the City of New York, dedicated to maximizing travel and tourism opportunities throughout the five boroughs, building economic prosperity and spreading the positive image of New York City worldwide. For more information, visit



Contact: NYC & Company / Chris Heywood 212-484-1270
             NYC & Company / Caroline Peck 212-484-1270