NYC & COMPANY UNVEILS NEW VIDEO CAMPAIGN AS OFF-BROADWAY WEEK 2-FOR-1 TICKETS GO ON SALE
—40 Off-Broadway Productions Offering Discounted Tickets for Performances February 23–March 8—
New York City (February 9, 2015) – NYC & Company, New York City’s official marketing, tourism and partnership organization, announced
Off-Broadway Week tickets are on sale today. As part of the biannual program, two-for-one tickets are available to 40 productions from
February 23 to March 8. To purchase tickets and for additional details, visit nycgo.com/offbroadwayweek.
To encourage New Yorkers and visitors to purchase tickets as part of the theater promotion, NYC & Company launched a video campaign, Inside Off-Broadway. The campaign features three videos, to be released during the next two weeks in the lead-up to Off-Broadway Week, starting on February 23. The videos spotlight programming and behind-the-scenes footage from Avenue Q, Fuerza Bruta and Gazillion Bubble Show and capture the diversity, energy and intimacy of Off-Broadway.
“Off-Broadway is home to innovative and cutting-edge performances, and the new videos we have created capture their special and unique position as some of our most creative theater,” said Fred Dixon, president and CEO of NYC & Company. “Off-Broadway Week is a perfect opportunity for shows to welcome even more guests and for theatergoers to enjoy one or more of the 40 productions at a terrific value during this special promotion.”
“We are excited to partner once again with NYC & Company on this season’s Off-Broadway Week,” said Adam Hess, President of The Off-Broadway League. “This 2-for-1 ticket opportunity made possible by NYC & Company and our League Members allows theatregoers and first timers to experience all that Off-Broadway has to offer with a friend, family member or colleague.”
Shows participating in Off-Broadway Week Winter 2015:*
· 50 Shades! The Musical
· Application Pending
· Avenue Q
· Bayside! The Musical!
· The Berenstain Bears LIVE
· Between Riverside and Crazy
· Black Angels Over Tuskegee
· Blue Man Group
· Bright Half Life
· El loco por fuerza (Insane by Force)
· En el tiempo de las mariposas
· The Events
· The Fantasticks
· Fashions for Men
· Fuerza Bruta
· Gazillion Bubble Show
· Going Once! Laughing Twice!!
· THE LION
· The Lion, the Witch and the Wardrobe
· Lives of the Saints
· My Big Gay Italian Funeral
· My Big Gay Italian Wedding
· My Son the Waiter, a Jewish Tragedy
· Naked Boys Singing
· The Nether
· Perfect Crime
· Rasheeda Speaking
· Sam Eaton's The Quantum Eye - Mentalism and Magic Show
· Sex Tips for Straight Women from a Gay Man
· SISTAS THE MUSICAL
· Twelfth Night, or What You Will
· The World of Extreme Happiness
*Subject to availability. Blackout dates may apply.
First launched in February 2009, Off-Broadway Week is produced and presented by NYC & Company in partnership with The Off-Broadway League.
About NYC & Company:
NYC & Company is the official marketing, tourism and partnership organization for the City of New York, dedicated to maximizing travel and tourism opportunities throughout the five boroughs, building economic prosperity and spreading the positive image of New York City worldwide. For more information, visit nycgo.com.
Contact: NYC & Company / Chirs Heywood 212-484-1270
NYC& Company / Caroline Peck 212-484-1270