——More Than 31,000 Visitors Expected to Attend Retail Industry’s Most Comprehensive Trade Show January 11-14——

New York City (January 8, 2015) – NYC & Company, the City’s official marketing, tourism and partnership organization, welcomes back the National Retail Federation’s 104th Annual Convention & Expo to New York City.  Starting Sunday, January 11 and running through Wednesday, January 14, the four-day convention, which will be held at the Jacob K. Javits Convention Center, is expected to bring 31,000 people to the City and generate more than 34,000 hotel room-nights. This year, nearly 600 companies are expected to exhibit at the expo.

“New York City is one of the world’s leading retail capitals, and there’s no better place for attendees to access the latest information and trends for this thriving industry,” said Fred Dixon, president and CEO of NYC & Company. “We are pleased that the National Retail Federation continues to host this important annual convention & expo in New York City.”

Recognized as Retail’s BIG Show, the industry's most comprehensive educational forum is an annual event for retailers and industry professionals from more than 90 countries. Retail’s “BIG Show” has regularly been ranked as one of the Top 200 events in North America.

“From iconic brands like Levi’s to world-renowned organizations like the National Hockey League, Retail’s BIG Show 2015 will bring together companies and their leaders who will inspire and enlighten the thousands of attendees we’re expecting,” said NRF President and CEO Matthew Shay. “We are looking forward to welcoming all our guests to the most anticipated retail event of the year in the greatest retail mecca in the world.” 

The National Retail Federation’s 104th Annual Convention & EXPO is open to retail, business and economic press, as well as industry trade publications (the show is not open to the general public). To register as an accredited member of the press, please bring a valid business card with an appropriate press title, at least two bylined articles and a government-issued ID to the Press Registration booth at the Javits Center. For more information, visit To keep up to date on the latest activity on the convention floor, follow NRF on Twitter @RetailsBigShow and @NRFnews; the NRF hashtag is #NRF15.

About NYC & Company:
NYC & Company is the official marketing, tourism and partnership organization for the City of New York, dedicated to maximizing travel and tourism opportunities throughout the five boroughs, building economic prosperity and spreading the positive image of New York City worldwide. For more information, visit

About National Retail Federation:
NRF is the world’s largest retail trade association, representing discount and department stores, home goods and specialty stores, Main Street merchants, grocers, wholesalers, chain restaurants and Internet retailers from the United States and more than 45 countries. Retail is the nation’s largest private sector employer, supporting one in four U.S. jobs – 42 million working Americans. Contributing $2.6 trillion to annual GDP, retail is a daily barometer for the nation’s economy. NRF’s This is Retail campaign highlights the industry’s opportunities for life-long careers, how retailers strengthen communities, and the critical role that retail plays in driving innovation.

About Javits Center:
The Jacob K. Javits Convention Center of New York is New York City’s primary venue for large conventions, exhibitions and major trade shows. Home to many of the top 200 trade shows, Javits hosts nearly 150 events with an average attendance of 2.5 million per year. These events are key contributors to the city and state economies, stimulating direct and indirect employment, economic activity, tax revenues and strongly supporting the city’s hotel, restaurant, tourism and entertainment industries. For more information log onto



Contact: NYC & Company / Chris Heywood 212-484-1270
          NYC & Company / Britt Hijkoop 212-484-1270
                              National Retail Federation / Kathy Grannis 202-821-7513