PR: DigitalLife Expo Returns to NYC

Contacts: Chris Heywood, NYC & Company, 212-484-5458, cheywood@nycvisit.com
Monica Vila, DigitalLife, 212-503-3954, Monica_vila@ziffdavis.com

NEW YORK CITY WELCOMES BACK DIGITALLIFE EXPO TO JACOB K. JAVITS CONVENTION CENTER

—City Businesses Prepare to Welcome Visitors and Couples with Special Offers and Promotions—

New York, NY (September 18, 2007)—NYC & Company, the City's marketing and tourism organization, announced that DigitalLife, North America's leading consumer electronics and digital technology event, will return to New York City from September 27 to 30. The annual show, transpiring at the Jacob K. Javits Center, will welcome more than 50,000 attendees over the four-day period.

"DigitalLife Expo is a great supporter of the City of New York and we're excited that they've chosen to return," said Susan Wall, vice president for convention development at NYC & Company. "As the ultimate consumer, technology, entertainment and gaming event, DigitalLife is perfectly suited for New York's trend setting consumers"

In an official proclamation from the mayor's office, the week of September 24–30, 2007, will be the City's "Digital Technology Week", with DigitalLife providing a host of activities and exhibits geared to educate, inform and entertain consumers about the latest innovations in technology products.

Products and solutions include home entertainment equipment, digital music, digital television and movies, digital photography and video gaming, home networking, mobile computing and communications, broadband Internet access, PC and kids security, digital commerce and more.

At the show, which is open to the public, attendees will have the opportunity to explore the latest offerings from premiere technology companies, including Activision, Dell, Sony, MTV, Gateway, Logitech, Microsoft, Nokia, Pentax, and Toshiba, as well as to investigate innovative newcomers to the market, such as CircleUp, SimulScribe and ooma. From cell phones and digital cameras to PDAs, laptops and digital imaging software, to videogames and even robots, DigitalLife offers techies the chance to interact with the most cutting-edge products, as well as to meet the tech-makers.

"DigitalLife is the only place where consumers can actually "kick the tires' and test drive all the products coming to market that they may want to fold into their lives," said Paul O'Reilly, executive producer of DigitalLife. "Attendees will leave the show more educated, more savvy and more informed about the products and services meant to make their lives safer, easier and more fun."

DigitalLife—the home entertainment and tech event of the year—invites consumers of every age to view the latest in life technology products via thousands of interactive, hands-on exhibitions. To register as a member of the media please visit digitallife.com/newyork/press_preview.html or email Annie Scully at annie_scully@ziffdavis.com. For exhibitor or sponsor information please contact Monica Vila at monica_vila@ziffdavis.com.

For more information about DigitalLife, visit digitallife.com.

For more information on what's going on in the five boroughs, go to nycvisit.com.

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About NYC & Company:
NYC & Company is the official marketing, tourism and partnership organization for the City of New York, dedicated to maximizing travel and tourism opportunities throughout the five boroughs, building economic prosperity and spreading the positive image of New York City worldwide.