NYC Restaurant Week Summer 2011 Kicks Off Tomorrow

—Summer 2011 Features the Largest Program to Date with more than 320 Participating Restaurants—

New York City (July 10, 2011)—NYC & Company, New York City's marketing, tourism and partnership organization, tomorrow kicks off the 20th year of NYC Restaurant Week Summer 2011—the City’s original culinary celebration and world’s first Restaurant Week—with more than 320 restaurants. From July 11–24 (Saturdays excluded; Sundays optional), diners are invited to sample some of New York City’s best restaurants for prix-fixed lunch and dinner at the same prices as in 2006—$24.07 and $35, respectively (excluding beverages, taxes and gratuities). “This season we invite everyone to return to their favorite restaurants as well as try someplace new,” said NYC & Company CEO George Fertitta. “With 29 cuisines and 24 neighborhoods to choose from, NYC Restaurant Week Summer 2011 offers the most variety ever in the history of the dining program.” New program participants this season include BLT Bar & Grill, David Burke Kitchen, Lincoln Restaurant and Plaza Food Hall by Todd English. The program also welcomes back original participants in 1992, such as Aquavit, Capsouto Freres, Mesa Grill and Union Square Café. To view the entire list of participating restaurants visit nycgo.com/restaurantweek. In honor of NYC Restaurant Week’s 20th year, American Express Cardmembers will receive a $20 statement credit when they register and use any eligible American Express® Card to dine out three or more times at participating restaurants during NYC Restaurant Week, July 11–24. To register an American Express Card and for terms and conditions, visit nycgo.com/restaurantweek.

Back in New York City for his second NYC Restaurant Week, the Travelocity Roaming Gnome® will offer consumers special deals and travel prizes throughout the summer program. To find out more about these special foodie offers, visit nycgo.com/restaurantweek. NYC Restaurant Week began in 1992 as a one-time program to welcome the National Democratic Convention to town. Since then, the City’s largest gastronomic event has grown from 95 restaurants to more than 320, and has developed to include exclusive dining benefits, sweepstakes, consumer events and products.   NYC Restaurant Week Summer 2011 is produced by NYC & Company and supported by Founding Sponsor American Express and Participating Sponsor Travelocity.   Reservations are powered by OpenTable.   For the latest announcements on NYC & Company programs follow twitter.com/nycgo_press. Visit nycgo.com to find out everything there is to see, do and eat in New York City.   About NYC & Company: NYC & Company is the official marketing, tourism and partnership organization for the City of New York, dedicated to maximizing travel and tourism opportunities throughout the five boroughs, building economic prosperity and spreading the positive image of New York City worldwide.