—#NYCRestaurantWeek Photo Contest Returns
to Kick Off Dining Promotion—

New York City (January 15, 2016) — NYC & Company, New York City’s official destination marketing organization, encourages visitors and New Yorkers to dine out for NYC Restaurant Week Winter 2016 at one of the record-setting 371 participating restaurants throughout the City’s five boroughs starting Monday, January 18 through February 5. Now in its 24th year, the event offers three-course prix-fixe lunches for $25 and three-course prix-fixe dinners for $38 (excluding beverages, gratuities and taxes) Mondays through Fridays, with Saturdays excluded and Sundays optional. Diners can enter the #NYCRestaurantWeek photo contest on Instagram for a chance to win a $50 gift card to select NYC restaurants. For menus, photos and reservations, visit

Diners who snap a photo of their NYC Restaurant Week experience—whether it’s a shot of the meal, a selfie or a group photo—and tag the picture with #NYCRestaurantWeek on Instagram will be automatically entered into the contest. Official judges will choose five winning photos every week for three weeks during the NYC Restaurant Week promotion, and winners will receive $50 or more in gift cards to select participating restaurants.

Returning this winter is an exclusive offer for American Express® Card Members. Card Members can enroll any eligible American Express Card, use their Card to spend $25 or more at any participating restaurant and get a $5 statement credit up to four times. To learn more and enroll in this offer with an eligible American Express Card, visit Terms apply.

NYC Restaurant Week is promoted through exclusive content on; out-of-home media in the five boroughs; print and digital advertising; commercials running in NYC taxicabs and on the Toshiba screen in Times Square; and through social media posts using #NYCRestaurantWeek.

About NYC & Company:
NYC & Company is the official marketing, tourism and partnership organization for the City of New York, dedicated to maximizing travel and tourism opportunities throughout the five boroughs, building economic prosperity and spreading the positive image of New York City worldwide. For more information, visit



Contact: NYC & Company / Chris Heywood 212-484-1270
              NYC & Company / Caroline Peck 212-484-1270