Shopping lets your clients experience new neighborhoods across NYC’s five boroughs as they hunt for the perfect souvenirs. Here are some fun specialty shops for anyone traveling with children.

Disney Store, interiorDisney Store Times Square. Photo: Jen Davis

Disney Store Times Square
Times Square’s Disney Store is a one-stop shop for those who love the company's characters. Your clients will find Coco-, Frozen- and Toy Story–themed clothing, toys and more, plus merchandise that features the likes of Mickey Mouse and Goofy.


Empire Outlets
Staten Island welcomed Empire Outlets, a 350,000-square-foot retail development just steps from the St.George Ferry landing, in May. Its approximately 100 shops include Converse, Lids, the Nike Factory Store and other fun options for kids, with more stores set to open throughout the year.

M&M Store, exteriorM&M's World New York. Photo: Jen Davis

M&M’s World New York
Your clients can enjoy the ultimate chocolate experience in the heart of Times Square at M&M’s World New York. The three-story emporium is filled with thousands of milk, peanut and specialty M&M’s candies; visitors can even create M&M’s printed with a personal message or design and take them home the same day.

Macys, exteriorMacy's Herald Square. Photo: Laura Miller

Macy’s Herald Square
Macy’s Herald Square has been a shopper’s paradise for more than a century. The entire seventh floor of the flagship is devoted to boys’ and girls’ clothing. Your clients can visit Santaland, a wintry indoor “village” where children can hobnob with old Saint Nick and his elves, from the day after Thanksgiving through December 24 each year.

Madison Avenue
Madison Avenue’s famous shopping corridor runs from East 57th to East 86th Streets. Your clients will find fashion, footwear and jewelry brands, not to mention art galleries and rare-book purveyors. Specialty stores for kids include Dolce & Gabbana Children’s Boutique, Ralph Lauren Baby and more.

NBA Store, interior
Courtesy, NBA Store

NBA Store
Basketball fans will have a blast at the NBA Store, where they can shop for official NBA and WNBA merchandise, including jerseys and warm-up suits, bobblehead dolls and other memorabilia. There are also video game consoles, Pop-A-Shot stations and even measurement charts where aspiring Knicks and Nets can see how they stack up against their favorite players.

Rockefeller Center
Just a few blocks from Times Square is Rockefeller Center, home to kid-friendly stores like American Girl Place, the Lego Store, Nintendo NY and more. There are also fun activities for families like the Tour at NBC Studios and FDNY Fire Zone, not to mention the towering Top of the Rock Observation Deck.